On August 14, the Sanmen News App English Channel was officially online, which forged by Sanmen International Communication Center(SICC), aiming at providing foreigners in Sanmen with convenient and fastness, rich content, practical and intimate information services, and showing Sanmen’s beautiful scenery, unique local customs and vitality of the economic and social development story, and also further enhance Sanmen's international popularity and influence.

  8月14日，由三門國際傳播中心打造的掌上三門客戶端英文頻道正式上線，旨在為在三門的外國人提供方便快捷、內(nèi)容豐富、實用貼心的信息服務(wù)，展示三門美好的山海風光，獨特的風土人情和活力無限的經(jīng)濟社會發(fā)展故事，進一步提升三門的國際知名度和影響力。

Adhering to the communication concept of "Meet Sanmen, Taste fresh and sweet", the channel focuses on the natural scenery, delicacy, culture and economy of Sanmen, to attract foreign users to know Sanmen and understand China. This channel will telling heartwarming stories happening on the land of Crab Town, stimulating emotional resonance and promoting connectivity. And to provide fresh and timely, rich and practical information services, as well as providing daily convenience for foreigners in Sanmen.

 掌上三門英文頻道秉承“遇見三門 品味鮮甜”的傳播理念，聚焦三門美景、美食、人文、經(jīng)濟，吸引國外用戶認識三門、了解中國；講述發(fā)生在蟹鄉(xiāng)大地上的暖心故事，激發(fā)情感共鳴，促進互聯(lián)互通；提供新鮮及時、豐富實用的信息資訊服務(wù)，為在三門的外國人提供生活便利。

Sanmen English Channel mainly set up two categories of columns: news and information. News columns include "Foreigners' Views", which talking about foreign news with Sanmen elements, "Photos/Videos", focusing on wonderful moments and touching stories. The information column includes " Delicacy ""Travel""Humanity""Economy" and the others recommend or introduce, showing the charm and vitality of Fresh Sweet Port City.

 掌上三門英文頻道主要設(shè)置兩大類欄目，即新聞與資訊。新聞欄目包括“外國人看三門”，發(fā)布包含三門元素的涉外新聞，“圖片/視頻新聞”，聚焦精彩美好瞬間、感人故事；資訊欄目包括“美食”“旅游”“人文”“經(jīng)濟”等推介，展示鮮甜港城的魅力和活力。

At present, SICC has established a global multi-platform Yummy Sanmen communication matrix. In addition to the online Sanmen News English Channel, SICC opened "Yummy Sanmen" account in Facebook, Twitter and Ins, with diversify IP, to tell the Sanmen stories togther. Among them, Ins forges tourism IP, the content mainly releases natural landscapes and beautiful villages, sea breeze fishing fire and other elements as the core of high quality beauty Sanmen picture. Facebook forges delicacy IP, sharing the food culture of Sanmen include small seafood, snacks and special festivals'food. Twitter mainly focuses on the communication of social humanities, focusing on  traditional Chinese culture, intangible cultural heritage customs and other aspects, which can showcasing the happiness and sense of gain of the Sanmen people from multiple perspectives. In the future, Yummy Sanmen's communication Matrix will also extend the reporting space and provide more diversified communication products.

 當前，三門縣國際傳播中心已建立覆蓋全球多平臺的Yummy Sanmen傳播矩陣。除本次上線的掌上三門客戶端英文頻道外，三門縣國際傳播中心在Facebook、Twitter、Ins等平臺均開設(shè)“Yummy Sanmen”賬號，以多元化IP，合力講好三門故事。其中，INS打造旅游IP，發(fā)布以自然景觀、美麗鄉(xiāng)村、海風漁火等元素為核心的高質(zhì)量大美三門圖景；Facebook打造美食IP，主打分享三門小海鮮、三門小吃及特色節(jié)日的飲食文化；Twitter以社會人文類的傳播為主，側(cè)重于中國傳統(tǒng)文化、非遺習俗等方面的傳播，多角度向外展示三門百姓的幸福感、獲得感。今后，Yummy Sanmen傳播矩陣還將延伸報道空間，提供更為多元的傳播產(chǎn)品。

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